Cookie Policy
This policy explains how we (the website https://rewardiful.com/ ) use tracking technologies (such as cookies) on our digital platforms, what visitor information is automatically collected, and how you can accept or refuse the tracking technologies we use.
The website https://rewardiful.com/ is owned by Create Direct, a joint-stock company with its registered office at Str. Siriului, no. 42-46, 3rd floor, Sector 1, Bucharest, Romania, VAT number RO16678558.
Why We Use Tracking Technologies
We use tracking technologies on our digital platforms:
- to ensure they provide the promised functionality to the end user or operate more efficiently;
- to enhance the functionality of our digital platforms;
- to provide reporting information so that we can understand how visitors use our digital platforms and interact with our communications;
- to segment our communications with you and offer a personalized experience.
What Are Cookies?
Cookies are a type of tracking technology. They are small text files placed on your device when you access a digital platform and are used to identify your device for the purposes outlined above. Cookies set by the owner of a digital platform are called “first-party cookies.” Cookies set by other parties are called “third-party cookies.” Third-party cookies allow third parties to provide functions or features on or through the digital platform (such as analytics, advertising, and video content). Third parties that set these cookies may recognize your device both when you access our digital platform and when you visit certain other digital platforms.
Web Beacons
Web beacons are small graphic data elements (also known as “Pixel Tags” or “Clear GIFs”) that can be included in our digital platforms and emails and are usually used in combination with cookies to identify your device or browser and your online behavior. In particular, web beacons will not be used if you have not consented to the relevant cookie. Some of our websites and services, including emails, may contain electronic images called “web beacons” (also known as “one-pixel GIF,” “clear GIF,” or “pixel tag”). Web beacons allow us to count visitors who have viewed content on our websites or web pages. In emails, web beacons allow us to track which subscribers have opened them. They also help us develop statistical information about the activities and features that interest you most, allowing us to provide more personalized content. We do not use web beacons to access personal data without your consent.
What information is collected by tracking technologies?
The table below presents the types of information and how you can control whether the information is collected or not:
|
Type of technology |
Purpose of the technology |
Example of use |
Type of information |
How you can control the use of information |
|
Strictly necessary |
Providing the digital platform and its features. |
Correct display of content on your device. |
The IP address of the device, browser type, screen resolution. |
As this information is essential for the operation of the digital platform and its services, you cannot refuse its collection. |
|
Functionality |
Providing the digital platform and its features in a convenient manner. |
Storing your preferences and settings so that you don’t have to enter them each time you navigate the page, for example:
|
The IP address of the device, along with the preferred settings you enter, such as language or region. |
To learn how to block functional cookies via your browser settings, click here. Please note that blocking cookies may affect the functionality available when accessing this digital platform. To learn how to manage privacy and save settings for Flash cookies, click here. |
|
Performance assessment |
Allows us to improve how the digital platform functions. |
Understanding how visitors use our platform or how it functions. However, from these technologies we only receive anonymous information: the data collected is minimized so that it only identifies the region you are in, and is then aggregated before being received by us. |
The number of visitors, the location from which they access our digital platform, and how they use our digital platform (including the most visited pages, website navigation patterns, time spent on the website, error messages, etc.). |
You can block performance cookies via your browser settings; please note that this option varies from one browser to another, so we invite you to consult your browser’s help menu. Alternatively, click here. For controlling the use of Google cookies, see below. |
You can also control browser cookies through your browser settings. For more details, please visit www.allaboutcookies.org
Targeted advertising
We may deliver targeted advertising using cookies and other tracking technologies.
We work with various advertising networks, ad servers, and analytics companies (“Advertising Partners”) that use tracking technologies (including cookies and web beacons) to collect data about you. These Online Data may include:
• web pages, apps, products, and services you view and links you click while using our or third-party platforms;
• emails you open and the links you click within them;
• whether you view or click on the ads displayed to you;
• demographic or interest-based data, including general geographic location;
• search terms you use on various search services.
We collect this online data to display ads based on your interests (determined from your online data).
Together with our Advertising Partners, we may also display our ads on third-party platforms. Sometimes these ads are based on the content of the platform where they appear; other times they are shown because we or our partners matched ads to your interests.
This activity is known as interest-based advertising. Our goal is to show you ads that are relevant to you.
To achieve this, we and our partners use tracking technologies (such as cookies and web beacons) to collect online data.
In general, online data is aggregated into segments (e.g., user groups and interest categories) defined by our advertising partners.
We and our advertising partners also use online data for other purposes, including:
(a) reporting website traffic, statistics, ad performance, and interactions;
(b) measuring the effectiveness of ads delivered via the web and email.
Google Analytics and other website analytics tools
Google Analytics.
This digital platform uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses cookies to analyze how users interact with the website. Information generated by the cookie (including your IP address) is transmitted to and stored by Google in the U.S.
Google uses this information on our behalf to evaluate your use of the platform, compile website activity reports for us, and provide other services related to website and internet usage.
Google does not associate your IP address with any other data held by Google.
As shown in the table above, you can object to the collection and use of this information (cookies and IP addresses) by downloading and installing the browser plug-in available here
For more information, please visit:
- Google Analytics Terms of Service
- Google’s Privacy and Data Protection Overview
- Google’s Privacy Notice
Google Analytics Remarketing.
This feature allows the combination of Google Analytics advertising features across devices. Personalized, interest-based promotional messages that were tailored to your previous browsing behavior on one device (e.g., smartphone) may be displayed on another (e.g., tablet or PC).
Google Tag Manager.
This service simplifies adding tags to a website. Tags are code snippets used for multiple purposes, such as tracking traffic or visitor behavior. Through Tag Manager, Google helps monitor user actions on the site (e.g., viewing text, clicking, completing forms).
Facebook Ads.
This feature enables targeting of audience groups based on interactions with various types of content across Facebook and Instagram networks, or on information users provide when creating their profiles.